Bookshelf

Building a StoryBrand: Clarify Your Message So Customers Will Listen

New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.

Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire

Learn to conquer the one real hurdle to scaling your company and growing rich: Time

Start with Why: How Great Leaders Inspire Everyone to Take Action

Start with Why asks (and answers) the questions: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

Tiny Changes, Remarkable Results

The Road Less Stupid: Advice from the Chairman of the Board

Keith J. Cunningham

Stating the obvious, decisions in business can make or break you. Having a tried-and-true process for making decisions can benefit any business leader. Keith J. Cunningham introduces "writing time" as a method to make thoughtful decisions. Set aside dedicated moments each week to reflect and strategize, ensuring you navigate challenges with clarity and seize opportunities confidently. I adopted this writing time with a small group of colleagues and I look forward to it every week.

Unreasonable Hospitality

Will Guidara

"Customer service is dead." Yet some businesses turn everyday customers into their biggest fans. Guidera offers practical strategies to personalize experiences, anticipate needs, and foster genuine connections that keep customers coming back. This perspective-changing mindset is a great read for anyone who has customers.